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Innovative Tech Solutions Transform Trade Show Experiences
INDUSTRY NEWS
4/14/20251 min read


Leading event technology companies Freeman, ASP, and XL8 have unveiled next-generation solutions designed to enhance trade show experiences for organizers and attendees alike.
Freeman introduced "Key Takeaways," a generative AI-powered tool developed in partnership with Snapsight. This web-based platform transcribes event audio feeds in real-time, delivering concise summaries and key insights to attendees. Features include word clouds, session highlights, and the ability to share takeaways on social media, fostering increased engagement and post-event value.
ASP launched "Composer II," an upgraded event website creation platform that offers organizers the flexibility to build custom sites swiftly. With enhanced user experience (UX), customer experience (CX), and search engine optimization (SEO) features, Composer II enables seamless integration with existing event tools and ensures accessibility for all users.
XL8 introduced a suite of immersive technologies aimed at enriching attendee interactions and exhibitor engagement. Details of XL8's offerings include advanced virtual reality (VR) experiences and interactive displays that captivate audiences and provide valuable data insights for exhibitors.
These innovations signify a shift towards more interactive and data-driven trade show environments, promising to elevate the overall event experience.
Author: Lisa Plummer Savas
Original Source: tsnn.com
Read Full Article: https://www.tsnn.com/news/tech-news-freeman-asp-and-xl8-roll-out-nextgen-solutions-trade-shows
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