L’Oréal and T3 Systems Pave the Way for Sustainable Event & Retail Design

L’Oréal has teamed up with T3 Systems to usher in a new era of circular design for events and retail environments. Moving away from one-time-use structures, the partnership leverages T3’s modular framework to create high-end activations that are reusable, reconfigurable, and built for longevity.

The collaboration has already produced multiple landmark UK events where the same modules were repurposed and redesigned demonstrating that premium brand experiences and sustainable build-practices can go hand in hand. The lightweight aluminium system is engineered for rapid, tool-free assembly, shipping efficiency, and minimal waste. Says T3’s managing director: “Sustainability can enhance rather than limit that.”

For event professionals and brand teams, this shift signals a broader trend: sustainable design isn’t an add-on anymore, it’s central. With T3’s global infrastructure supporting reuse across venues and L’Oréal’s commitment to circularity, activations are now becoming smarter in both form and function.

Author: Sam Hyland
Original Source: Event Industry News
Read Full Story: https://www.eventindustrynews.com/news/loreal-and-t3-systems-redefine-sustainable-event-and-retail-design